How Humantra Scaled from Hundreds of Orders a MONTH to Thousands of Orders a DAY with Farfill
Multi-region fulfilment, a sub-1% error rate, and a partnership built on agility and trust.
Humantra, a wellness brand delivering hydration products globally, needed a partner who could scale with them and own their entire 3PL operation across multiple countries. Farfill delivered — and continues to deliver — both precision and partnership at scale.
INDUSTRY
Health & Wellness
REGIONS SERVED
Services Used
The Challenge
As Humantra began its journey, it needed a fulfilment partner that could support small-scale operations with care and evolve alongside the brand as it scaled rapidly. With growth into new markets, an increase in order volume, and the complexity of managing both D2C and B2B fulfilment, Humantra required full-service logistics that were precise, responsive and truly global.
The Farfill Solution
📦 Full 3PL ownership across the UK and Middle East, managing D2C and B2B
📍 Multi-region fulfilment from UK, UAE, Ireland and Australia
🧾 Sub-1% error rate maintained while scaling to 10,000+ monthly orders
🎁 Custom packaging, kitting and inventory planning across multiple SKUs
🌐 Unified dashboard for international inventory and order visibility
💬 7-day support and proactive communication from the fulfilment team
I've worked with Farfill across various brands for the last 5 years and I've continued to be impressed by the output, but more importantly the team. From when we started, doing 100's of orders a month, to now doing 10,000+ orders per month, the attention to detail and communication has been a crucial component in scaling Humantra. The Farfill team are well versed in agility and their growth mindset makes them trusted partners — we simply couldn't do what we do without them.
Charlie Wright
Founder & CEO, Humantra
The Results
10,000+ orders/month
across 4 global regions
<1% error rate
from 100s to thousands of orders
24/7 partner-level support
including weekends & late-night logistics support
D2C, B2B & Wholesale
fulfilled under one roof
The Full Testimonial
I've worked with Farfill across various brands for the last 5 years and I've continued to be impressed by the output, but more importantly the team. From when we started, doing 100's of orders a month, to now doing 10,000+ orders per month, the attention to detail and communication has been a crucial component in scaling Humantra.
The Farfill team are well versed in agility and their growth mindset makes them trusted partners, we simply couldn't do what we do without them. Our error rate throughout has always been under 1%, and when any errors do inevitably rise, Aamir and the team are on hand (sometimes late at night and at weekends) to alleviate them.
Aamir and the team understand the complexities that come with running a brand, from their own extensive experience of being brand builders — thus giving them an empathetic and flexible approach to business.
For context, Farfill own our full 3PL operation in both the UK and Middle East — allowing us to fulfil orders all over the world. From ecommerce orders, right the way through to fulfilling our B2B & Wholesale orders too.
I typically invest heavily in third party agencies from a time perspective, I need them to feel part of the team and Aamir and the team are often the first people I introduce other founders to when they're looking for trusted partners. I have no doubt that Farfill can be alongside us as we scale to millions of orders every year, across multiple geographies, which is testament to their operation.
Ready to Scale Your Brand?
Let's talk about how Farfill can help you grow with reliable, scalable fulfilment across multiple regions.